MODULE 3 β€’ WEEK 10 β€’ LESSON 39

Design Development Process

Navigate from initial concept to final construction documents like a seasoned developer

⏱️ 30 min πŸ“ Phase tracker πŸ’° Cost impact analyzer ❓ 8 questions
Module 3
Week 10
Lesson 39
Quiz

The $2.3 Million Design Decision:

Two developers hire the same architect for identical 60-unit apartment projects. Developer A rushes through design development in 6 weeks, pushing for quick construction documents. Developer B invests 14 weeks in systematic design development, coordinating MEP consultants, value engineering sessions, and three full design iterations. Result: Developer A discovers $2.3 million in design conflicts during constructionβ€”clashing HVAC ducts, undersized electrical rooms, inefficient unit layouts. Developer B’s thorough process caught every issue on paper where changes cost $200, not $200,000. The difference? Understanding that design development isn’t a phase to rush throughβ€”it’s where projects succeed or fail.

1. The Five Phases of Architectural Design Development

Professional design development follows a proven sequence. Skip a phase or rush through, and you’ll pay for it in construction. Master this process, and you’ll build better projects for less money.

πŸ“ The Professional Design Development Roadmap

πŸ’‘

Phase 1: Programming & Pre-Design

5-10% of design time

Purpose: Define what you’re building and why

Key Activities:
  • Space Programming: List every room, size, and relationship
  • Site Analysis: Understand constraints and opportunities
  • Code Research: Identify regulatory requirements
  • Budget Setting: Establish cost parameters
  • Goals Documentation: Define success metrics
Deliverables:

Program Document: Room-by-room requirements

Site Analysis: Opportunities and constraints map

Project Goals: Written objectives and priorities

πŸ’° Cost Impact Decisions:

Building Size: Every 1% reduction saves $50-100k

Quality Level: Sets expectation for finishes

Efficiency Targets: Rentable vs. gross area ratio

✏️

Phase 2: Schematic Design (SD)

15-20% of design time

Purpose: Explore design options and establish basic concept

Key Activities:
  • Concept Development: Multiple design options
  • Massing Studies: 3D form and scale
  • Site Planning: Building placement and circulation
  • System Selection: Structural and MEP approach
  • Preliminary Layouts: Basic floor plans
Deliverables:

Site Plan: 1:200 scale showing building location

Floor Plans: 1:200 scale basic layouts

Elevations: All four sides, basic massing

3D Views: Massing model perspectives

βœ… Approval Requirements:

Owner Review: Concept approval before proceeding

Planning Department: Informal review recommended

Budget Check: Rough cost estimate Β±20-30%

πŸ“

Phase 3: Design Development (DD)

20-25% of design time

Purpose: Refine and coordinate all building systems

Key Activities:
  • System Coordination: MEP, structural integration
  • Material Selection: Exterior and interior finishes
  • Detail Development: Wall sections, connections
  • Code Compliance: Ensure all requirements met
  • Consultant Coordination: All disciplines aligned
🀝 Consultant Integration:
Structural Engineer

Column locations, beam depths, lateral system

MEP Engineer

Equipment rooms, shaft sizes, ceiling heights

Civil Engineer

Grading, utilities, stormwater management

Landscape Architect

Planting design, hardscape, irrigation

Deliverables:

Detailed Plans: 1:100 scale, all levels

Building Sections: 2-4 sections showing systems

Wall Sections: 1:20 scale typical details

MEP Layouts: Coordinated system drawings

Material Boards: Finish selections

πŸ“‹

Phase 4: Construction Documents (CD)

35-40% of design time

Purpose: Create complete instructions for building

Key Activities:
  • Technical Drawings: Every detail documented
  • Specifications: Written requirements for materials
  • Dimension Control: Complete dimensional information
  • Detail Library: Standard and custom details
  • Permit Set: Code compliance documentation
πŸ“‘ Document Components:
Architectural (A)
  • Site plan (A0.1)
  • Floor plans (A1.1-A1.x)
  • Roof plan (A1.R)
  • Elevations (A2.1-A2.4)
  • Sections (A3.1-A3.x)
  • Wall sections (A4.1-A4.x)
  • Details (A5.1-A5.x)
  • Schedules (A8.1-A8.x)
Structural (S)
  • Foundation plan
  • Framing plans
  • Structural details
  • Structural schedules
MEP (M/E/P)
  • Mechanical plans
  • Electrical plans
  • Plumbing plans
  • Riser diagrams
πŸ”¨

Phase 5: Construction Administration (CA)

15-20% of design time

Purpose: Ensure design intent during construction

Key Activities:
  • Shop Drawing Review: Verify contractor submittals
  • RFI Responses: Clarify design questions
  • Site Visits: Observe construction progress
  • Change Orders: Evaluate and document changes
  • Punch Lists: Final quality control
⏱️ Typical Response Times:

Shop Drawings: 7-10 business days

RFIs: 3-5 business days

Change Requests: 5-7 business days

Site Issues: Same day if critical

2. Cost Implications of Design Decisions

Every line on a drawing has a dollar sign attached. Understanding when and how design decisions impact cost separates profitable projects from budget disasters.

πŸ’° The Cost Influence Curve

Key Principle: Your ability to influence project cost decreases dramatically as design progresses, while the cost of making changes increases exponentially.

Programming (100% influence)

Cost to change: $0 – Just updating documents

Impact potential: Can affect 40-50% of project cost

Example: Reducing building from 5 to 4 stories saves $2M

Schematic Design (80% influence)

Cost to change: $5,000-15,000 in design fees

Impact potential: Can affect 25-30% of project cost

Example: Changing from steel to wood frame saves $800k

Design Development (50% influence)

Cost to change: $15,000-50,000 in redesign

Impact potential: Can affect 15-20% of project cost

Example: Optimizing mechanical systems saves $400k

Construction Documents (20% influence)

Cost to change: $50,000-150,000 to revise drawings

Impact potential: Can affect 5-10% of project cost

Example: Changing window types saves $100k

Construction (5% influence)

Cost to change: $200,000+ including delays

Impact potential: Usually adds cost, rarely saves

Example: Moving a wall costs $50k vs $500 on paper

🎯 Major Design Decisions and Their Cost Impact

Structural System Selection

Wood Frame (Type V)

Cost: $85-110/SF

Height Limit: 4 stories typical

Speed: Fastest construction

Best for: Apartments, condos under 60 units

Light Gauge Steel

Cost: $95-125/SF

Height Limit: 4-6 stories

Speed: Moderate

Best for: Hotels, senior housing

Concrete Podium

Cost: $120-150/SF

Height Limit: 5-7 stories

Speed: Slower first floor

Best for: Mixed-use with parking

Structural Steel

Cost: $150-200/SF

Height Limit: No practical limit

Speed: Moderate to fast

Best for: High-rise, long spans

Building Envelope Decisions

Exterior Finish System

Stucco: $8-12/SF – Lowest cost, maintenance issues

Fiber Cement: $12-18/SF – Good durability, moderate cost

Brick Veneer: $18-25/SF – Premium look, high durability

Metal Panel: $20-30/SF – Modern aesthetic, fast install

Window Selection

Builder Grade Vinyl: $25-35/SF of window

Commercial Aluminum: $45-65/SF of window

High-Performance: $65-85/SF of window

Impact: 100 windows Γ— 20 SF Γ— $20 difference = $40,000

MEP System Selection

HVAC Options

PTAC Units: $2,500/unit – Lowest first cost

Split Systems: $3,500/unit – Better efficiency

VRF Systems: $5,500/unit – Best efficiency, quiet

Central Systems: $4,000/unit – Good for corridors

Electrical Decisions

Service Size: Right-sizing saves $20-50k

Meter Configuration: Individual vs. master metered

Emergency Power: Generator vs. battery backup

3. Design Phase Cost Impact Calculator

Build your own cost model using REAL local data:

πŸ’° Real-World Design Decision Cost Tracker

⚠️ Before You Start:

This calculator requires YOU to research actual costs in your market. Contact 3 local contractors, check RS Means, or use recent project data. This is how professionals actually estimate!

🎯 Understanding How Construction is Priced:

Critical Concept: Different building components are priced by different units!

πŸ“ Structure (per SF of building)

Priced by total floor area

Example: 50,000 SF building Γ— $120/SF = $6M

🧱 Exterior (per SF of wall)

Priced by vertical wall surface only

Example: 24,000 SF walls Γ— $45/SF = $1.08M

πŸ”§ MEP (per unit or SF)

HVAC by unit, central systems by SF

Example: 50 units Γ— $3,500/unit = $175k

πŸ’‘ Key Insight: A 50,000 SF building might only have 20,000-30,000 SF of exterior walls. That’s why exterior finish costs per SF of wall look different when spread across the whole building!

Step 1: Define Your Project

Step 2: Enter YOUR Local Costs (Research Required!)

Base Construction Costs (per SF of BUILDING):

These costs are based on total building square footage (all floors combined)

/SF building
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Exterior Systems (per SF of WALL area):

⚠️ Important: These costs are per square foot of exterior WALL surface only, NOT per square foot of building! The calculator will automatically calculate wall area and show the impact on overall building cost.

/SF wall
/SF wall
/SF wall
/SF wall
MEP Systems (per unit or SF):

Individual systems are priced per unit, central systems per SF of building

/unit
/unit
/unit
/SF building

Step 3: Model Your Design Decisions

Step 4: Document Your Analysis

πŸ“š Where to Find Real Cost Data:

  • RS Means: Industry standard cost database (subscription required)
  • Local GCs: Call 3-5 general contractors for budget estimates
  • Recent Bids: Public project bids are often available online
  • Industry Reports: Turner Construction Cost Index, Mortenson Cost Index
  • Trade Associations: AGC, ABC chapter cost surveys
  • Your Network: Other students may share regional data

4. Coordinating with Consultants and Engineers

A building is a complex system of systems. Success requires orchestrating multiple consultants like a conductor leading a symphonyβ€”everyone plays their part at the right time.

🀝 The Consultant Coordination Matrix

When Each Consultant Joins the Team:

Programming Phase

Essential: None typically needed

Optional: Specialty consultants for complex programs

Schematic Design

Essential:

  • Civil Engineer – Site feasibility
  • Structural Engineer – System selection

Optional:

  • MEP Engineer – Major system decisions
  • Geotechnical – If site conditions unknown
Design Development

Essential:

  • All engineering disciplines (S, M, E, P, FP)
  • Landscape Architect
  • Civil Engineer – Full involvement

Optional:

  • Acoustical Consultant
  • Lighting Designer
  • Security Consultant

πŸ“‹ Coordination Best Practices

Design Team Meeting Structure:

Weekly Coordination Meetings

Duration: 1-2 hours

Attendees: All active consultants

Agenda:

  • Progress since last meeting
  • Coordination issues
  • RFIs and clarifications
  • Upcoming deadlines
  • Action items
Milestone Reviews

Frequency: End of each design phase

Purpose: Comprehensive coordination check

Key Reviews:

  • 30% DD – Major systems locked in
  • 60% DD – Full coordination check
  • 90% DD – Final coordination
  • 50% CD – Constructability review

Essential Coordination Tools:

BIM/Revit Model

Purpose: 3D coordination and clash detection

Best Practice: Weekly model uploads from all disciplines

Key Benefit: Find conflicts before construction

Overlay Drawings

Purpose: 2D coordination check

Best Practice: Architect overlays all consultant drawings

Key Benefit: Quick visual conflict identification

Coordination Checklists

Purpose: Systematic review process

Best Practice: Phase-specific checklists

Key Benefit: Nothing falls through cracks

RFI Log

Purpose: Track all clarifications

Best Practice: Cloud-based, real-time updates

Key Benefit: Clear communication trail

⚠️ Common Coordination Failures and Solutions

Ceiling Height Conflicts

Problem: Structural beams, ducts, and sprinkler lines all fighting for same space

Cost Impact: $50,000-200,000 to resolve in field

Solution:

  • Establish ceiling height matrix in DD
  • Create typical ceiling coordination sections
  • Model critical areas in 3D
  • Lock in beam depths early

Mechanical Room Sizing

Problem: Equipment doesn’t fit in allocated space

Cost Impact: $100,000+ to relocate or resize

Solution:

  • Size mechanical rooms in SD with engineer input
  • Include maintenance clearances
  • Consider equipment replacement path
  • Add 15% space buffer

Structural Penetrations

Problem: MEP systems need holes through beams/slabs not shown

Cost Impact: $500-5,000 per penetration

Solution:

  • MEP rough layout in SD
  • Penetration schedule by 60% DD
  • Coordinate all vertical shafts
  • Show all sleeves on structural drawings

5. Case Study: The Power of Proper Design Development

How one developer’s investment in design development turned a potential disaster into a profit center:

🏒 The Project: Meridian Mixed-Use Development

Project Details:

Location: Downtown Seattle

Program: 180 apartments, 20,000 SF retail, 200 parking spaces

Site: 0.92 acres, sloping site with view potential

Budget: $52 million initial projection

The Design Development Process:

Week 1-2: Programming Deep Dive

Discovery: Market analysis showed strong demand for smaller units

Decision: Shifted from 150 large units to 180 efficient units

Impact: +$2.4M in projected revenue, same building size

Week 3-6: Schematic Design Options

Explored: 3 different massing schemes

Decision: Tower placement to maximize views

Impact: +$15/month premium rent for 120 units = $216k/year

Week 7-14: Design Development Intensity

Actions Taken:

  • 5 full-team coordination meetings
  • 3D BIM model with clash detection
  • Value engineering sessions with GC
  • Detailed systems coordination
Critical Discoveries:

Issue 1: Structural system conflict with parking layout

Solution: Adjusted column grid, saved 10 parking spaces

Value: 10 spaces Γ— $40k = $400k additional value

Issue 2: MEP routes blocked view corridors

Solution: Rerouted systems to maintain premium views

Value: Preserved $2.1M in view premiums

Issue 3: Inefficient mechanical room placement

Solution: Consolidated and relocated, gained 2 units

Value: 2 units Γ— $450k = $900k additional revenue

Week 15-16: Final DD Package

Deliverables: Complete coordinated drawings

Cost Estimate: GMP at $51.2M (below budget!)

Schedule: Identified 2-month acceleration opportunity

Project Outcomes:

Without Proper DD (Projected)
  • Construction Cost: $54M (+$2M overrun)
  • Schedule: 20 months + 3 month delays
  • Lost Revenue: $1.8M from delays
  • Change Orders: $2.5M estimated
  • Total Units: 178 (lost 2 to conflicts)
  • Rental Premium: Standard rates only
With Proper DD (Actual)
  • Construction Cost: $51.2M (under budget)
  • Schedule: 18 months (2 months early)
  • Bonus Revenue: $600k from early delivery
  • Change Orders: $340k (minimal)
  • Total Units: 180 (gained 2)
  • Rental Premium: +$15-25/unit for views
Financial Impact Summary:

DD Investment: $180,000 extra time and fees

Construction Savings: $2,800,000

Revenue Gains: $3,600,000 (from units and premiums)

ROI on DD Investment: 3,444%

πŸ”‘ Developer’s Key Takeaway:

“That extra $180k and 8 weeks in design development made us $6.4 million. It’s not a costβ€”it’s the best investment you can make in a project. We found and fixed $2.5 million in conflicts on paper where it cost us nothing but time.” – Project Developer

⚑ Design Development Challenge

Navigate a Real Design Development Scenario (30 minutes):

You’re managing design development for a 40-unit apartment building. Practice making critical decisions:

🏒 Project: Urban Flats Development

Program: 40 units (20 one-bedroom, 20 two-bedroom)

Site: 0.75 acres urban infill

Budget: $8 million construction

Current Phase: 30% Design Development

Your Role: Development Manager coordinating the design team

Design Development Challenges to Resolve:

Challenge 1: Ceiling Height Conflict

The structural engineer’s beams are 24″ deep, HVAC ducts need 18″ vertical space, and you promised 9′ ceilings in units. Floor-to-floor height is only 11 feet.

Math: 11′ floor-to-floor – 24″ beam – 18″ duct – 12″ floor = 7′-6″ ceiling (NOT 9′!)

Your Decision Options:

  1. Increase floor-to-floor height to 12′-6″ (+$320,000)
  2. Run ducts through beams with penetrations (+$45,000)
  3. Change to post-tension slab for 8″ structure (+$180,000)
  4. Lower ceiling height to 8′-6″ and adjust marketing (saves $500/unit)
Challenge 2: Mechanical Room Crisis

MEP engineer needs 800 SF for equipment. Architect allocated 500 SF. Each SF of mechanical room = lost rental income.

Financial Impact: 300 SF Γ— $25/SF/month Γ— 12 months = $90,000/year lost revenue

Resolution Strategies:

  1. Give up apartment unit for mechanical space (-$2,000/month)
  2. Go to rooftop equipment with screening (+$125,000)
  3. Use high-efficiency equipment needing less space (+$85,000)
  4. Distribute to multiple smaller rooms (coordination challenge)
Challenge 3: Value Engineering Pressure

GC’s budget came in $600k over. Need to cut costs without sacrificing quality or marketability.

Value Engineering Options (choose wisely):

  • Switch from brick to fiber cement siding (-$180,000)
  • Eliminate unit balconies (-$240,000)
  • Change from VRF to PTAC HVAC (-$220,000)
  • Reduce parking by 10 spaces (-$150,000)
  • Eliminate fitness center amenity (-$95,000)
  • Downgrade interior finishes package (-$165,000)

Your Design Development Action Plan:

πŸ“‹ DD Decision Template (always visible)

DESIGN DEVELOPMENT DECISION LOG

  • PROJECT: Urban Flats – 40 Units
  • DATE: [Current Phase: 30% DD]
  • ATTENDEES: Developer, Architect, Engineers
  • CHALLENGE 1: CEILING HEIGHT CONFLICT
  • Issue: 7′-6″ ceiling vs 9′ marketed height
  • Decision: _________________________________
  • Rationale: _________________________________
  • Cost Impact: $_____________
  • Schedule Impact: _____________
  • Action Items: _________________________________
  • CHALLENGE 2: MECHANICAL ROOM SIZE
  • Issue: Need 800 SF, have 500 SF allocated
  • Decision: _________________________________
  • Rationale: _________________________________
  • Revenue Impact: $_____________/year
  • Coordination Required: _________________________
  • CHALLENGE 3: VALUE ENGINEERING
  • Target: Reduce costs by $600,000
  • Selected VE Items:
  • 1. _______________________ Savings: $_________
  • 2. _______________________ Savings: $_________
  • 3. _______________________ Savings: $_________
  • Total VE Savings: $_____________
  • CONSULTANT COORDINATION PLAN:
  • Immediate Actions: _____________________________
  • Next Meeting Focus: ____________________________
  • Drawing Updates Needed: ________________________
  • Critical Path Items: ___________________________
  • LESSONS LEARNED:
  • What worked: __________________________________
  • What to improve: _______________________________
  • Applied cost influence principle: _______________
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🎯 Design Development Mastery

1

Design development follows 5 distinct phases, each with specific deliverables

2

Cost influence decreases dramatically as design progresses

3

Changes during construction cost 100x more than during design

4

Consultant coordination prevents expensive field conflicts

5

3D modeling and clash detection save millions in change orders

6

Value engineering should enhance, not compromise, project quality

βœ… Design Development Knowledge Check

Question 1:

At which design phase do you have maximum ability to influence project cost?

Question 2:

What percentage of design time is typically spent on Construction Documents?

Question 3:

When should MEP engineers be fully engaged in the design process?

Question 4:

What is the primary purpose of Design Development phase?

Question 5:

Moving a wall during construction vs. design typically costs:

Question 6:

What is the most effective tool for finding conflicts between building systems?

Question 7:

In the case study, what was the ROI on the extra design development investment?

Question 8:

Which consultant coordination meeting is most critical?

🎯 Ready to Complete Lesson 39?

Take the quiz to finish this lesson and move forward with value engineering.

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Lesson 40: Value Engineering & Optimization – Save money without cutting corners